One of the great things about being your own boss is that you never have anyone to tell you about the “proper” way to behave, dress, react or think. It is an amazing opportunity to be as authentic and real as possible. I find the business owners who do this best, tend to attract the most success.
The interesting thing is, I have found it quite difficult to integrate my business persona with my true personal character when not wearing my “business mask”. Since one of my goals is to be a platform speaker, I know I need to be able to portray my true self in order to effectively connect with an audience. I have been working on being more “real” and in this video, Brad I discuss how this is something we believe all entrepreneurs need to invest some serious time in.