Are you Comfortable Being Yourself?

One of the great things about being your own boss is that you never have anyone to tell you about the “proper” way to behave, dress, react or think. It is an amazing opportunity to be as authentic and real as possible. I find the business owners who do this best, tend to attract the most success.

The interesting thing is, I have found it quite difficult to integrate my business persona with my true personal character when not wearing my “business mask”. Since one of my goals is to be a platform speaker, I know I need to be able to portray my true self in order to effectively connect with an audience. I have been working on being more “real” and in this video, Brad I discuss how this is something we believe all entrepreneurs need to invest some serious time in.

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23 Responses to Are you Comfortable Being Yourself?

  1. Ted Payne June 8, 2010 at 1:02 pm #

    LOL @ Buddy

    Hilarious start of the video in fact guys.

    Great point too…especially about Brad’s background. A business success is a business success in my eyes, and I know for myself Brad’s stories about those days are very interesting…that might say more about me though LOL.

    I think you have made a lot of strides in this regards Justin – and I totally think you could bring more of your personality into your biz with great success.

    I think this topic completely relates to Brad’s Douchebaggery Video as well 🙂

    • Justin Popovic June 8, 2010 at 1:42 pm #

      Thanks Ted. Yeah I have really become a lot more confident, especially on camera and on a stage, when it comes to being real and not trying to be someone else (another speaker, another personality, etc…). It is amazing how difficult it is to drop some of those “fakeness” habits.

  2. Brad Gosse June 8, 2010 at 1:32 pm #

    He’s my buddy eh.
    How’s it goin?
    oot and aboot

    Moest Cunadian steereo types are true eh. 😉

  3. Anthony Wilkinson June 8, 2010 at 11:10 pm #

    Great video – this really ties in with some of the anxiety I have as well about being seen as a knowledgeable person vs a goofball. We all have to remember that we aren’t robots, and the time spent with clients who “get you” is very rewarding.
    Re: Brad’s background – talk about a crucible! In such a cutthroat business you have to really have your shit together to have any sort of success so I definitely agree that it is an asset.

    • Justin Popovic June 9, 2010 at 8:10 am #

      Great comment Anthony thanks. It is a great filtering mechanism when you can be yourself and still be taken seriously. Why spend time with people who don’t fit this mould?

  4. Anthony Wilkinson June 8, 2010 at 11:11 pm #

    PS love the teaser graphic – not sure why that lady is beating you to death with a menu though

    • Justin Popovic June 9, 2010 at 8:11 am #

      Me neither. I think that is why people tell you to go easy on the Vodka and OJ.

  5. Stan Young June 9, 2010 at 6:24 pm #

    I was bit surprised when I saw the photos of you clowning around under the table wife your wife. You come across as far more serious than this in your business presentatations. I agree with Brad you both have your own distinctive styles that will appeal to different groups. Any storries that you can share that tie in your personal life experinces into your business principals will always be a great way to engage your audience, an example of this was the story that you and Brad shared about your camping experience with the squirel.
    I agree with Ted, Brad sharing his past business experiences makes it more real and it is irrelavant what industry he was was successful in. The learning experience is what counts.

    • Justin Popovic June 9, 2010 at 10:11 pm #

      Thanks for the feedback Stan. It hit me just last week that I come across WAY too serious which is why I made this video. It is also a testament to the amazing power of blogging as a self improvement tool. I would never have known about this growth opportunity if I had not put myself out there with these vids.

  6. Ian Chiocchio June 9, 2010 at 9:05 pm #

    I really enjoyed this video. Such a fantastic way to be…. simply yourself. Which is absolutely well worth sharing, since both of your are great guys. It makes total sense… I think we get ripped off a little bit when the “fake Justin” is displayed. I’ve really enjoyed watching the growth from video to video… I’m excited to make my way up there, I want to come do a video shoot one day.. these videos look like fun to make!

    • Justin Popovic June 9, 2010 at 9:58 pm #

      Thanks Ian. Yeah, you are working on a great thing at your website and I look forward to doing some video blogging with you soon. It is going to be a blast.

  7. Trevor June 10, 2010 at 3:41 pm #

    Just like to say I worked with Brad for a few weeks and if I learned anything it is that Brad is one of the realest people Ive ever met. Not once did he ever bullsh*t me. Aside from the whole McDonald’s advertising budget in Canada 🙂

  8. Karen June 20, 2010 at 12:40 pm #

    Hi Justin and Brad,

    I don’t think anyone can say that you guys aren’t real. Kind of reminds me of Bob and Doug 🙂 Maybe you should try the animation route for these videos 🙂

    I think that you have to be yourself because no one can put on an act, day after day, year after year, without going crazy and being seen through. People aren’t stupid and can tell if you are not being authentic.


    • Justin Popovic June 21, 2010 at 7:55 am #

      Great point Karen. I think it is easy to hold back and not let the true you shine through. For me, this was especially true in the corporate world where I thought I had to behave in a certain way. I’m getting more comfortable just being myself full out at all times!

  9. Bradford June 21, 2010 at 9:27 pm #

    Not that it necessarily means he isn’t authentic, but your “buddy” Brad is wearing a large “Aeropostale Athletics” brand on his chest, which suggests to me some sort of affinity towards the faux “cool dude” image that the brand seeks to sell.

    There are only two reasons that you wear that shirt that involve being genuine.

    1. It randomly appears in your clothes, and even though it’s kind of a stupid shirt with a fake athletic connotation, you just don’t care i.e. needed a shirt for the gym, etc.

    2. You genuinely support whatever Aeropostale Athletics is, and want to inform people about this meaningful organization.

    Basically, I really hope he didn’t “choose” to wear that particular shirt because its a brand for high school freshmen. If he did choose it, he should realize that it conveys a message. I think Brad is either unaware of himself or trying to fit in with the middle school tonsil hockey team.

    As a programmer and from his porn background, I assume he’s been off the beaten path for quite a while, and questions of authenticity get much harder because you don’t have the reinforcement of what I’ll refer to as the tribe of the mainstream.

    • Justin Popovic June 21, 2010 at 9:53 pm #

      Thanks for stopping by Bradford. I don’t really have anything to say since your message has been directed to Brad.

      He also posted this chat on his blog at so you might have better luck getting a conversation going with him there.

      Thanks for your comment.

    • Brad Gosse June 22, 2010 at 6:04 am #

      Wow someone puts lot’s of thought into peoples clothing. I just like to buy cheap t-shirts when they are on sale LOL.

  10. Scott Laman October 19, 2010 at 7:49 pm #

    Hey guys, just wanted to say thanks for a nice honest video with some great pointers. I’ve been doing promotional video work for a little over a year now, but getting over nervousness and anxiety in front of the camera has been a huge challenge for me. I’ve fallen back on writing and reading or trying to memorize “scripts” for myself just to get through the videos without a lot of mistakes, tongue ties or other foul ups. I realize that this is a crutch and a mistake and something I’m trying to get over. So far I haven’t been able to just wing-it casually on camera – though slowly I am improving. Your video about being authentic really hit home. Especially the funny part right at the start about the game-show voice. An easy trap to fall into!

    Thanks for sharing your ideas and insight!

    • Justin Popovic October 19, 2010 at 9:29 pm #

      Hey Scott

      Thanks for the honest and thoughtful comment. NO WAY you are alone with that issue and I applaud you for continuing to work on it. I can relate big time when it comes to public speaking. I am just now becoming very comfortable in front of audiences after so many presentations where I would get HUGE nerves before AND during. It takes time, practice and most of all…commitment.

      The biggest thing that stood out for me about your comment is that you seem to be worrying about making mistakes and tongue ties. I used to do the same. Now I just EXPECT it and shrug it off when it happens and I remind myself…”hey, I’m human and we all do it”. DOn’t judge yourself for that…its normal

  11. Anne Sales March 5, 2011 at 7:23 pm #

    Justin, I find that this a huge juggling act. I think the more you get to know yourself, the more balanced you’ll be. An authentic, well balanced life will always speak to others.
    Anne Sales recently posted..Coolhandle

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