Today I had a very enlightening coaching call with a new client and we got into a discussion about how some people are going to love what you do, while others won’t have the time of day for you. This is especially true if you produce work that is consumable by other people (bloggers, musicians, writers, actors, and so on…).
The whole conversation came up because I was talking about a certain coach/speaker that I had purchased some products from but I could not connect with the author because of his speaking style. It was TOO polished and rigid and he spoke as though he was a news anchor on TV.
I think the real reason I couldn’t connect with this guy was because I had absolutely no sense about WHO he really was. His true self was hidden behind layers of corporate mannerisms and professional speaking techniques.
I remember when I first started speaking I did the exact same thing. I spoke NOTHING like I would speak to you in a person to person conversation. And the results spoke for themselves. I got a luke warm response at best.
After getting some mentoring, I realized I just needed to show my true self WAY more. For me, this included showing my crazy side and a sense of humor. Being lighthearted and passionate at the same time. I also needed to be willing to be more vulnerable and self deprecate a little.
As I started practicing this, I had a HUGE turn around in my results. My live talks AND my videos were making a way better connection with my audience. Even my new coaching client today told me that he felt like he knew me because of my down to earth style in my videos.
WHAT YOU CAN DO….
A few years ago when I realized that people had no idea who the “real me” was, I decided to change it up. Instead of seeing this person with a serious, corporate like exterior, I just got comfortable sharing my true colors and just having more fun.
Try this exercise: create a few fun youtube videos that show off your funny side. It doesn’t have to be anything elaborate. Just have some fun and let the rest of the world see who you really are. Here are some of the videos from a few years ago that I posted as part of my exercise